The Most Effective Automotive Sales and Finance Strategies – What’s Love Got to Do With It?
Today's world is becoming less and less personal all the time. When you call almost any company, rarely does a live person answer your call. When you go to the grocery store, you’re likely to check yourself out and bag your own groceries. Even the process of buying a car can be automated. But that doesn’t mean customers' desire for personal service is gone. In fact, most customers agree that human interaction is important to human beings. So how do bring that personal service back to the forefront of your customers' experience with you?