See CAM Training in Action

At the College of Automotive Management, training isn’t built around theory — it’s built around
REAL-WORLD DEALERSHIP PERFORMANCE

Dealership Sales Training provided by
the college of automotive management
&
the college of powersports management
builds and supports a culture of ethics and compliance

Our training combines: 
Cinematic visuals | Realistic role-play scenarios | Guided instruction | Structured processes | Hands-on exposure to real dealership systems, DMS platforms, lender tools, and actual contracts and disclosures to create an engaging, media-rich learning experience that actually builds skills quickly.

automotive dealership sales training subscription

This training and income development program from CAM compliments any dealership sales system.

enroll your powersports team into college of powersports management

The only Professional Sales Training
that measures success!

Cinematic Visuals & Realistic Role Play Scenario Samples

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Here’s a look at how training comes to life in our

Professional AUTOMOTIVE
Sales Course

Train Your Team With CAM
SEE DETAILS
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Here’s a look at how training comes to comes to life in our

Professional POWERSPORTS
Sales Course

Train Your Team With CPM
SEE DETAILS

READ REAL REVIEWS FROM GRADUATES

Examples of Increased Sales & Income from Graduates of CAM & CPM's Professional Sales Master Classes:

Jonathan Kaaihue Professional Salesperson

Jonathan Kaaihue - First 6 months bottom line profit results - $13,668 Extra Gross Profit

Jonathan’s employer made $13,668 of ADDITIONAL PROFITS from more unit sales in just six months. What changed?

“Since I have started the training at the College I raised my average units sold per month to 12 cars, which is 4 above my baseline that was established Jan, Feb, and March.”

Donny Kim Professional Salesperson

Donny Kim - First 5 months bottom line profit results - $49,922 Extra Gross Profit In the first five months

Donny’s employer made $49,922 of ADDITIONAL PROFITS from a much higher gross profit average per sale. What changed?

“I had an average increase of $1,141 per unit for April thru July over my 90-day baseline average and increased my front-end gross five out of the 6 months since I started training at the College."

Jerry Hall Professional Salesperson

Jerry Hall - First 6 months bottom line profit results – $34,336 Extra Gross Profit

Jerry’s employer made $34,336 of ADDITIONAL PROFITS from a much higher gross profit average per sale. What changed?

“I increased my profit per car average and maintained that increase for 5 of the last 6 months since starting training provided by the College of Automotive Management. For 4 of the 6 months, that profit per sale increase averaged $856 per unit.”

Justin Carlton Professional Internet Salesperson

Justin Carlton - First 6 months bottom line profit results - $47,650 Extra Gross Profit

Justin’s employer made an EXTRA $47,650 in six months from Justin’s ADDITIONAL increased profit per unit. What changed?

“Since starting training at the College my profit per car increased by $607 per sale on average Feb-July, 2014 (6mo average), over my prior 90-day baseline average. I sold 17 cars in May alone, 4.5 more than my 90-day baseline average.”

Carlo Pocino Professional Salesperson

Carlo Pocino - First 6 month bottom line profit results - $25,695 Extra Gross Profit

Carlo’s employer made more than $25,695 of ADDITIONAL PROFITS from his increased unit sales and a much higher gross profit average per sale. What changed?

“After starting the personal development program at the College online my average profit per car increased by $876 in February and March over my prior 90 days baseline average of $2548 established in Nov, Dec, and Jan. In 4 of the last 6 months I also maintained an additional 7 units higher than my prior baseline average and achieved top salesperson 3 months in a row.”

Walter Borchers Customer Loyalty & Renewal Sales Specialist

Walter Borchers - First 6 months bottom line profit results - $24,716 Extra Gross Profit

In the first six months Walter’s employer made $24,716 of ADDITIONAL PROFITS from his increased unit sales and a much higher gross profit average per sale. What changed?

“After starting the online training program from the College… I increased my profit per car average in 5 of the last 6 months. For 4 of those 6 months my average profit per sale was $668 higher than my previous 90 day average. I also averaged 1.5 more units per month over the entire 6 month period. This is a great course for the beginner, but a fantastic course for the experienced salesperson. I have tried harder to become friends with customers and it has started to pay off in numerous ways.”

Dave Macias Fleet Manager

Dave Macias - First 6 months bottom line profit results - $58,675 Extra Gross Profit

David’s employer made more than $58,675 of ADDITIONAL PROFITS from a much higher gross profit average per sale and more unit sales in just six months. What changed?

“As the fleet manager, I sell a lot of units. In December I sold 28, and that month was one of three months that comprised my “base line” average I wanted to beat. During the first six months after starting training provided by the College I maintained an average of ½ a car more than my baseline, but more importantly increased my profit per car by $584 on average OVER THE ENTIRE SIX MONTHS, including April when my profit increase was more than $800 per unit sold.”

Tom Dunlap Internet Specialist

Tom Dunlap - First 6 months bottom line profit results - $25,015 Extra Gross Profit

Tom’s employer made $25,015 of ADDITIONAL PROFITS from a much higher gross profit average per sale in just six months. What changed?

“Since I started training provided by the College my customers have been paying me more to do business with me. For four of the last six months my profit per unit increased by more than $300 on average. During my first 60 days after starting the training my profit per sale averaged $447 more than my prior 90 das average.”

Roy Ball Professional Salesperson

Roy Ball - First 6 months bottom line profit results - $36,326 Extra Gross Profit

Roy’s employer made $36,326 of ADDITIONAL PROFITS from a much higher gross profit average per sale in just six months. What changed?

“After I started training provided by the College of Automotive Management my profit per car increased dramatically. During the last 6 months, I maintained an average of $866 more per sale than I did during my prior 90-day average. I am in the business now about 13 years. So far everything that you said is true. This does help on increasing your income and closing ratio.”

Daniel Menasian Sales Manager

“Excellent (I will be referring to this section in the future to establish good contact habits for current and brand new employees).
I consider the: love, like, appreciate mentality to be comparable to the foundation of the Business plan's infrastructure and thus invaluable.
I like the prospective impact of what "Loving the customer" and focusing on the friend above only the "what it’s going to take to make the sale mentality”, is a totally different outlook which I believe will promote a more positive experience for both the customer and the salesperson.
The facts and information that was presented in the series I found easy to absorb and I am anxious to give this different perspective a try and start to grow relationships rather than rely solely on the product.
10/10 excellent! This section can directly influence your store's ability to generate income.
Professional Desking rates an Excellent in my book, the different methods of staying on the customer’s side has already had an impact on the store. Thank you!”

Rolly Medrano Professional Salesperson

Rolly Medrano - First 5 months bottom line profit results - $26,103 Extra Gross Profit

Rolly’s employer made $26,103 of ADDITIONAL PROFITS from his increased unit sales and a much higher gross profit average per sale. What changed?

“After starting this training program, my average profit per car increased by $1,243 per unit March thru July over my 90-day baseline average established in Dec, Jan, and Feb. I will continue to implement everything that I have learned to my profession.”

Bully Koani Professional Salesperson

Bully Koani - First 5 months bottom line profit results - $25,536 Extra Gross Profit

In the first five months Bully’s employer made $25,536 of ADDITIONAL PROFITS from a much higher gross profit average per sale. What changed?

“After starting the online training program from the College, I increased my profit per car average in 4 of the last 5 months. For those months my average profit per sale was $798 higher than my previous 90-day average."

Joanna Mattos Professional Salesperson

Joanna Mattos - First 4 months bottom line profit results - $73,019 Extra Gross Profit

Joanna’s employer made an EXTRA $73,019 in four months from Joanna’s ADDITIONAL increased profit per unit. What changed?

“I had a per unit average increase of $1,058 April thru July over my 90-day baseline average established in Jan, Feb, and March, which was $1,275. I almost doubled it completely by implementing the recommended professional selling strategies of loving your customer and to not think of them as just someone that is going to buy a car but a person that I can call a friend. When you treat a person as a friend and not just another car deal, you make them feel special. By approaching my career in sales as a career of satisfying needs and wants vs. talking people into something, will first help me make more of my customers a friend and not just some person I meet.”

Chris Rezabek Professional Salesperson

Chris Rezabek - First 4 months bottom line profit results - $13,668 Extra Gross Profit

Chris’s employer made $13,668 of ADDITIONAL PROFITS from a much higher gross profit average per sale and more unit sales in just four months. What changed?

“Since the start of training at The College of Automotive Management, I have had an average increase of $804 per unit April thru July over my 90-day baseline average of $2703. I also increased my average number of units sold per month by 4 units above the same baseline average mentioned above in June and then 6 more than my baseline in July.”

Lorenzo France Professional Salesperson

Lorenzo France - First 5 months bottom line profit results - $79,497 Extra Gross Profit

Lorenzo’s employer made $79,497 of ADDITIONAL PROFITS from his increased unit sales and a much higher gross profit average per sale. What changed?

“I am excited to say I have sold more units and made more gross income since starting the course than I ever have before since being in the car business for 6 years. I increased my steep baseline average of 22 units sold per month to 23 units for two consecutive months and I had an average increase of $803 per unit for April thru July over my 90 day baseline average established in Dec, Jan, and Feb. There are so many things I didn’t understand about the business until taking this course.”

Abdi Ebrahimi Professional Salesperson

Abdi Ebrahimi - First 5 months bottom line profit results - $12,138 Extra Gross Profit

Abdi’s employer made $12,138 of ADDITIONAL PROFITS from a much higher gross profit average per sale in just five months. What changed?

“I had an average increase of $1,807 per unit every month over my 90-day baseline average of ($546) established in Jan, Feb, and March, since I started the training and increased my average units sold per month over my baseline of 5 units to 17.5 units per month. The knowledge I gained has been very helpful.”

Alfredo Labrador Professional Salesperson

Alfredo Labrador - First 4 months bottom line profit results - $123,303 Extra Gross Profit

Alfredo’s employer made $123,303 of ADDITIONAL PROFITS from a much higher gross profit average per sale and a many more units per month. What changed?

“I had an average increase of $1,807 per unit every month over my 90-day baseline average of ($546) established in Jan, Feb, and March, since I started the training and increased my average units sold per month over my baseline of 5 units to 17.5 units per month. The knowledge I gained has been very helpful.”

    What Dealer Teams Improve With CAM & CPM Sales Training:

    CAM and CPM deliver online automotive dealership sales training and powersports dealership sales training, built for real-world performance — helping dealer teams increase sales, improve lead conversion, and drive measurable results in days, not months.

    • Relationship-based selling
    • Phone skills & appointment setting
    • Lead management & internet lead conversion
    • Modern, proven sales processes (that compliment ANY dealership's established processes)
    • Increasing profit & holding gross
    • Customer retention, repeat business & referrals
    • Increased unit sales
    • Compliance and ethics adherence
    • Digital-first strategies that save time and make the most impact

    Backed by thousands of verified reviews from dealership professionals nationwide.
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    Contact Us:

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